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Christine Iksic - 3 Rivers Outdoor Co - Pitchwerks #54

10/17/2017

 
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Christine offers up secrets for verifying market data!

Over the last three years, Christine Iksic has been doing two jobs.  One as “The GPS Lady” for Precision Laser & Instrument, selling the Trimble GPS to businesses that need high-accuracy location tech.  The other job got her a spot on this week’s show though: she is the co-founder of the Three Rivers Outdoor Company, which just launched an Indiegogo campaign at its retail pop-up, “Gearfest”,  on October 14th.

This is a great episode, because Christine used all that mapping knowledge she’d built up in the GPS business to validate her market research and to identify the best locations for a retail location.  Christine represents the best of both worlds - a great energy and passion for what she’s doing, and a smart, analytical approach to strategy.  

Check out the crowdfunding campaign (and interesting reward strategy) for the 3 Rivers Outdoor Company here:

igg.me/at/3ROC


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