Krystle's back, after producing a reality show and changing her business!
Everybody loves Krystle - and part of that is because she’s a truly open book. When we last heard from Krystle, she had a different last name, had just quit agency life, and had gone out on her own. Her entrepreneurial adventures set her on the path to becoming the production manager on the first season of TV’s “Restored by the Fords”, and everything was going great. During this visit, Krystle talks about confidence, unexpected changes in your life’s plan, a new entrepreneurial venture, and some of the many nuances of social media and social listening. This episode is PACKED with good stuff!
Arieca's "Thubber" product is ready to sell - but how do you get manufacturers to buy?
This week, Scot indulges his obsession with materials startups by hosting Carmel Majidi and Navid Kazem, the founding team behind Arieca, who recently took up residence at Alphalab Gear. Arieca’s “Thubber” product is a soft non-brittle rubber product that can conduct heat or electricity. Regular rubber doesn’t conduct very well at all, and the few conductive rubbers that are currently available on the market are too brittle for the kinds of applications that Thubber was designed for. Scot talks to the two men about their plans to raise Thubber’s profile, drive adoption, and sell the new material to manufacturers.
Explaining a vision of human augmentation technology can be...complicated.
It’s always fun to check in with the people that are doing REALLY difficult pitches, so we brought Ryan O’Shea, spokesperson for Grindhouse Wetware and the host of the Future Grind podcast (futuregrind.org) to come in and talk about ideas like human augmentation, implantable tech and biohacking. Ryan and Scot spend considerable time deconstructing the various things that make these ideas icky and foreign, despite their promise, and examine the ways that a product concept can move from being scary and foreign to being accepted and even ubiquitous.
With over 15k users in almost 2 months, DestyDo sets a great example.
This week, we take a look at cruise startup DestyDo, a startup that recently launched after careful long-term planning and methodical execution. Cofounder Tyler Pratte is in charge of the company’s sales and marketing, and in his short visit to the Epicast studios, he offers Pitchwerks listeners a very clear picture of how orderly a startup launch can be. Tyler candidly discusses DestyDo’s partnerships, initial product outline, prototyping, market validation and messaging in an episode that might make some people very jealous.
Spare Change has grown a lot! Look out for their new show, Food Rescue Heroes!
It’s been nearly nine months since Josh Corcoran last appeared on Pitchwerks, and he’s been very busy in the interim. Josh and his friends at Spare Change (sparechange.tv) have begun their second season of their web series, which combines music and charity to create viral videos. The second season is more complex than the first, as the new season’s first episode sends the gang to Michigan in a loaner RV from Cruise America. The new season gets even more complex when you realize that Spare Change is about to launch a new series called Food Rescue Heroes, based on the popular 412 Food Rescue charity. This week, Josh takes us through what’s been changing, and how he’s managing everything.
This week features a diverse set of trade show pitches.
We're taking the show on the road! We’re at Pittsburgh’s David L. Lawrence Convention Center to speak with some of the businesses represented on the floor of the Pittsburgh Business Show, where none of the booths has been prepped to be on the show. Scot speaks with seven different businesses, from food tech to coworking, to hear seven different pitches and how the booth representatives deal with probing questions under pressure. Featured companies include Darieth Chisolm’s 50 Shades of Silence, coworking provider Industrious, and our friend Priya Amin who happens to be working the Flexable booth when Scot comes calling.
This week's show is a sales pro's dream...
If you’ve got your head in a rut, this episode is just what the doctor ordered. This week, Scot welcomes Dan Finnell into the Epicast Network studios to talk about MindMatrix, a sales enablement product...but the conversation covers a lot more ground than that. With 40+ years of sales and BD experience between them, Dan and Scot develop a fast rhythm early, and use it to laugh and commiserate on what makes the job hard, what makes it easier, and new ways to think about the challenges of a typical work day.
Check out the MindMatrix video and supporting diagrams here
Norm Goldberg, Principal of ThoughtForm, talks enterprise strategy!
This week we’ve a real communications expert in the studio! Norm Goldberg is in the studio. Norm is one of two principals at ThoughtForm, a consulting firm that describes their mission as “beautiful clarity” as they help some of the world’s largest corporations to build and execute multi-layered strategies to improve understanding and collaboration in the corporate / enterprise environment. From the very beginning, Norm and Scot hit it off quickly, and the pace stays upbeat as a result.
Annia manages the PGH Lab program, connecting startups with city agencies
Under the Peduto administration, the City of Pittsburgh has gone through some really interesting changes. One of them is the creation of the PGH Lab program, which partners startups with municipal agencies and authorities to run pilot programs and tackle real problems. Annia Aleman works in the city’s office of Innovation & Performance. Annia is the manager of the PGH Lab program, and this week, she’s in the studio telling us how a small new company with nothing but a prototype can get access to real users with real problems.
Max shares his expertise with students at Washington & Jefferson College
This week’s guest is helping to launch the Washington Area Business Incubator in Washington, Pennsylvania. Max Miller is a JD and an MBA, formerly of HJ Heinz, but now he’s a professor at Washington & Jefferson College, teaching entrepreneurship and related skills. Washington PA is a small town, W&J is a small college, and the strategy that they’ve developed along with other leaders in the area suits the people and opportunities of this small, somewhat rural area rather than imposing a one-size-fits-all approach.